Downtown Dallas Inc. Launches Business Recruitment Campaign

Steven Pickering
February 05, 2020 - 6:18 am
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DALLAS (1080 KRLD) - The group representing businesses in downtown Dallas is launching a nation-wide effort to bring new employers downtown and boost the local economy.

"We want anyone involved in location or investment decisions to be informed and be able to utilize the platform that we've created," said Downtown Dallas Inc. CEO Kourtny Garrett, "and really adopt this message of a new way to talk about our city."

The campaign, called "Between Now and When", includes a web site with information about downtown Dallas.

Downtown Dallas Inc. will be reaching out to corporate executives across the country to share details about the quality of life for those living in and around downtown.

"Our economics still can compete with anywhere in the country," said Garrett. "But also we have this great story of the quality of life, the recreation and the innovation that we know is what current talent is looking for."

She says they will be targeting high-growth companies that are primed to re-locate.

"It used to be all about the economics. Today's company is really looking for: where will my talent thrive? where does my talent want to live? what cities have the talent pool that's going to  give me that educated work force from which to recruit? We want anyone involved in location or investment decisions to be informed and be able to utilize the platform that we've created," she said, "and really adopt this message of a new way to talk about our city."